Social Health Targets Procrastination By Keeping Us Rolling

Everyone procrastinates. You are not alone. Nobel prize winners, dancers, cooks, academics, business people, school kids, moms... everyone at one point or another drags their heels and puts off what could be done today until tomorrow. And it's getting worse with the number of people admitting difficulties with procrastination quadrupling between 1978 and 2002. While this may not be a bad thing in some cases, procrastinating about getting and staying healthy can take years off your life or decimate the quality of life you lead while you are still around. It's amazing that almost 70% of patients suffering from glaucoma risk blindness because they don’t use their eyedrops regularly. So what gives?

Short term considerations are overwhelming your long term goals.  You know you'd like to lose that weight, quit smoking, take that medication, study for that exam, but right now a movie seems like a more pleasant way to spend your time. It's an easier dopamine surge.

Enter social health, where close friends and family actively engage each other throughout our daily lives to be a bit healthier, to get moving. One nudge, becomes another, begets even more. The virtuous circle of health begins to take hold as each person supports, motivates and inspires. All that takes is that first step, and that's why we take so seriously using every means necessary to inspire one to get things rolling.